The Search for a New Marxism After the Catastrophe
In the wake of the First World War, European Marxists faced an uncomfortable reality: the long-predicted revolution had failed to erupt across the industrialized world. While the Bolsheviks seized power in Russia, the working classes of Western Europe did not overthrow their ruling classes. The very societies that had seemed on the brink of collapse instead reconstructed themselves, often through reactionary or authoritarian means.
In this climate of disillusionment, certain Marxist thinkers began to rethink the foundations of revolutionary theory. Among them, Antonio Gramsci and Georg Lukács stand out as early figures who recognized that a new form of critical theory was needed—one that took seriously the power of culture, consciousness, and ideology in sustaining social order.
Their work planted seeds that would profoundly shape the Frankfurt School’s project and the wider tradition of Western Marxism.
Georg Lukács: Reification and the Awakening of Consciousness
In 1923, Georg Lukács published History and Class Consciousness, a book that would become one of the cornerstones of Western Marxism. Lukács diagnosed a profound condition he called "reification" (Verdinglichung): under capitalism, social relations become thing-like, appearing natural, inevitable, and outside human control. People experience themselves and others not as dynamic agents, but as fixed objects within an alien system.
For Lukács, this reified consciousness was the true obstacle to revolution. Exploitation alone was not enough to provoke resistance; the structures of everyday experience masked the possibility of change. Revolutionary action would require an act of consciousness: the proletariat needed to recognize its own historical situation as constructed, contingent, and therefore transformable.
This emphasis on subjective awakening, on the necessity of developing a critical historical consciousness, deeply influenced the Frankfurt School’s later work—especially its focus on ideology, culture, and the subtle mechanisms by which domination sustains itself.
Antonio Gramsci: Hegemony and the Cultural Struggle
Around the same time, in the prisons of Mussolini's Italy, Antonio Gramsci was developing a parallel and equally radical rethinking of Marxist theory. In his Prison Notebooks, Gramsci introduced the concept of "hegemony"—a way of understanding how ruling classes maintain power not just through coercion, but through the consent of the dominated.
Hegemony, for Gramsci, was built through institutions like schools, churches, newspapers, and popular culture, which gradually shape common sense and social norms. In modern societies, control is exercised not merely at the point of a gun but in the minds and habits of everyday life.
Gramsci’s insight redefined the battlefield of politics. Winning power required not only seizing the state but transforming the cultural terrain itself. Revolution became a long, patient struggle for intellectual and moral leadership—a "war of position" rather than a "war of maneuver."
The Frankfurt School, with its intense interest in media, mass culture, and education, would absorb and elaborate Gramsci’s vision, even when their paths diverged in other respects.
Early Intellectual Influences: Marx, Weber, Freud
Gramsci and Lukács did not emerge from a vacuum. They were heirs to a complex intellectual legacy that deeply shaped early Critical Theory.
Karl Marx, of course, remained the foundational figure. His analysis of capitalism as a system driven by internal contradictions, his theory of alienation, and his vision of human emancipation remained essential. But Marx’s emphasis on material conditions was now read alongside newer understandings of culture and subjectivity.
Max Weber’s work also exerted a strong influence, particularly his analysis of rationalization and bureaucracy. Weber’s vision of a "disenchanted" modern world—where instrumental rationality dominates and values are eroded—resonated deeply with thinkers seeking to understand why freedom did not automatically emerge from economic development.
Finally, Sigmund Freud opened a new dimension: the unconscious. Freud’s insights into repression, desire, and the irrational forces shaping behavior suggested that ideology was not merely a matter of false ideas but involved deep psychic investments. Critical Theory would come to integrate these psychological dimensions into its understanding of domination.
Toward a New Critical Tradition
The early work of Gramsci and Lukács, along with these broader intellectual influences, marked a decisive break from the economic reductionism that had characterized much of nineteenth-century Marxism. They showed that modern domination was cultural, psychological, and subjective as much as it was economic—and that revolutionary change would require a revolution in thought, imagination, and everyday life.
The Frankfurt School would inherit these challenges, deepening them into a vast, interdisciplinary project of critique. But it was Gramsci and Lukács who first pointed the way: toward a Marxism that could reckon with failure, complexity, and the stubborn resilience of the status quo.
Their work remains a call not just to change the world, but to understand why it resists change—and how, even so, emancipatory possibilities might still be grasped.
Next article: Horkheimer's Shift from Traditional to Critical Theory